Townhouse Holdings US LLC, trading as Townhouse, is responsible for the personal information described in this Privacy Policy, except where another organisation is identified as the controller.

This policy explains how we collect, use and disclose personal information when you visit our website, purchase products or gift cards, book or receive treatments, participate in Townhouse Rewards or memberships, contact customer care, or interact with our marketing (the Services).

Our online shop is hosted by Shopify. Our booking, payment, customer communications and other services may involve additional providers, as explained below.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

•       Contact details including your name, address, billing address, shipping address, phone number, and email address.

•       Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.

•       Account information including your username, password, security questions, preferences and settings.

•       Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.

•       Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

•       Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

•       Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

•       Booking and treatment information, including appointment history, treatment preferences, relevant consultation information, allergies or other health information that you provide, parental or guardian consent information where relevant, and treatment or safety records.

•       Rewards and membership information, including points earned and redeemed, expiry dates, membership entitlements and relevant account activity.

Personal Information Sources

We may collect personal information from the following sources:

•       Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;

•       Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;

•       From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;

•       From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

•       Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.

•       Marketing and Advertising. We may send marketing communications by email or SMS where permitted by applicable law, including where you have given the required consent or an applicable existing-customer exemption applies. Creating an account or making a booking does not, by itself, constitute consent to marketing. You may opt out at any time using the unsubscribe instructions in our communications or by contacting help@townhousebeauty.com. We also use information for advertising and campaign measurement as explained below.

•       Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.

•       Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.

•       Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

Treatment and Health Information

Where you provide information about allergies, medical conditions or other matters relevant to a treatment, we use it to assess treatment suitability, arrange and provide the treatment, manage relevant safety issues and maintain appropriate consultation, consent, treatment and incident records.

We process health information only where we have an applicable lawful basis and any additional condition required by law. Where we rely on explicit consent, we request that consent separately. You may contact help@townhousebeauty.com to withdraw consent; withdrawal does not affect processing already carried out lawfully or any information we must retain on another applicable legal basis.

Artificial Intelligence and Automated Technologies

We may use artificial intelligence (AI), machine learning and other automated technologies to support the purposes described in this Privacy Policy, including providing customer service, managing appointments, analysing customer and operational trends, improving our services, and supporting personalisation and marketing.

These technologies may involve the processing of relevant personal information by third-party technology providers acting on our behalf, subject to applicable data protection laws and appropriate contractual, security and privacy safeguards.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

•       We share personal information with providers who help us operate our websites, online shop, bookings, payments, delivery, customer care and communications. The information disclosed depends on the service and may include contact details, booking or order details, transaction information, and device or usage information.

•       We may share online identifiers and information about your website activity and purchases with advertising partners to show you relevant advertising across different websites and services and to measure campaign performance. Where used for advertising audience matching, this may also include contact information.

These disclosures may constitute a 'sale' or 'sharing' of personal information, or processing for targeted advertising, under applicable US privacy laws, even where we receive no monetary payment.

Depending on where you live, you may have the right to opt out of these activities through our Your Privacy Choices page. You may also contact us at help@townhousebeauty.com.

Where required by applicable law, we honour Global Privacy Control opt-out signals for the browser and device sending the signal.

•       When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.

•       With our affiliates or otherwise within our corporate group.

•       In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses personal information, please see the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy/consumers. To exercise applicable privacy choices relating to Shopify’s processing, please visit the Shopify Privacy Portal at https://privacy.shopify.com/en/.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Childrens Information

Our websites and self-service booking accounts are intended for individuals aged 16 and over. Children under 16 may receive salon treatments in accordance with our age restrictions and parental or guardian consent and supervision requirements.

Where a treatment is booked for a child, we may collect personal information necessary to arrange and provide the treatment, verify age and parental or guardian consent, assess treatment suitability and maintain relevant treatment and safety records.

Parents and guardians may contact help@townhousebeauty.com regarding their child's personal information and applicable privacy rights.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

•       Right to Access / Know. You may have a right to request access to personal information that we hold about you.

•       Right to Delete. You may have a right to request that we delete personal information we maintain about you.

•       Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.

•       Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.

•       Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have the right to opt out of sale, sharing or targeted advertising as defined by applicable privacy laws. You can exercise this choice through our Your Privacy Choices page or contact help@townhousebeauty.com. Where required by applicable law, we honour Global Privacy Control signals for the device and browser sending the signal. Where we can associate the signal with your account, we apply it to that account as required by law. Other than Global Privacy Control, we do not recognise general Do Not Track signals.

•       Managing Communication Preferences. You may opt out of promotional email or SMS communications at any time using the unsubscribe instructions in those communications or by contacting help@townhousebeauty.com. Opting out of marketing does not prevent us from sending service messages about your bookings, orders or account. Advertising-data opt-outs and cookie choices are separate from email or SMS marketing preferences.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

Contact

Townhouse Holdings US LLC, 9532 S. Santa Monica Boulevard, Beverly Hills, California, 90211-4504, USA. For questions about this Privacy Policy, our privacy practices or your applicable rights, contact help@townhousebeauty.com.